OFFICIAL OUTFITTER OF THE 2014 U.S. OLYMPIC TEAM
With a rich heritage of American sportsmanship, Ralph Lauren outfits the Olympic Team for the Opening and Closing ceremonies every four years. My team was brought in to concept and execute a suite of content to raise awareness of Ralph Lauren's longstanding partnership with Team USA and drive sales of the official collection, sold online, in-store and onsite in the Olympic Village.
